Your product is specifiedlong before it is ordered.Your systems should know.
We build the apps and AI agents that follow a construction project from specification to order. On Salesforce, or as your own app.
Baucore, our project CRM for this industry. Built by IBS, now an independent company.The order is the last step of the sale
An architect specifies your product. A dealer quotes it. An installer orders it, sometimes years later. Many pipelines only start at the quote.
Your product is decided here
Many pipelines start here
Tender or planning
A project is announced. Bids and specifications take shape.
Specification
The architect names your product. Nothing has been ordered yet.
Dealer quote
A dealer asks you for a price. A competitor may already be in the spec.
Installer order
The order is placed, often long after the specification.
Delivery
Schedules, service and the start of the next project.
One record per project
Every architect, dealer and installer on a project links to the same record. A rep sees the whole path of a deal instead of three separate lists.
The project timeline
Tender dates, bid deadlines and delivery schedules sit on the project, so a deal that runs for years stays visible for years.
Quotes tied to the specification
Quoting follows the specified products and the delivery schedule, so the quote matches what the architect wrote.
Relationships that outlast a project
The next project starts with what you already know about the architect and the dealer.
Field work without re-typing
A rep on a job site speaks or types a few lines after a visit. The participants, topics and tasks are drafted for the rep to confirm.
Four jobs the AI does before your team starts
Each one runs in our own products today. In your app, it does the routine work and a person decides.
Finding projects early
AI scans sources for your region and lists new construction projects, with the architects, contractors and dealers involved.
Runs today in Baucore Project WatchReading quote requests
Emails, PDF specifications and Excel bills of materials become draft quotes, matched to your catalogue. The AI flags anything uncertain.
Runs today in Baucore Inbox and SpecifiQConnecting your systems
CRM, ERP and price lists stay in sync, so reps quote from current prices and stock.
Preparing the follow-up
After a site visit, the AI updates the record and drafts the follow-up tasks. It does the same when a project changes stage. Your team decides what goes out.
Runs today in SalesExtThe AI prepares. Your team decides.
Every result shows where it came from. Your team approves, edits or rejects before anything reaches a customer.
- It reads the email, the PDF and the Excel list.
- It flags what it is unsure about.
- It records every correction and applies it next time.
Baucore, your Salesforce, or your own app
We build all three. On the first call we tell you which one fits, and whether to build at all.
Baucore
If you sell like most building-product manufacturers, start with the product. A project and specification CRM on Salesforce, with AI agents inside. Built by IBS, now an independent company.
baucore.app →Your Salesforce org
We extend the org you already run: the project data model, integrations and AI agents, shaped around how your team sells. Salesforce partner since 2018.
Your own app
For the process no product covers, or when your users have no Salesforce licence. Your source code and database, connected to Salesforce, ERP and PIM.
If more than one fits, we start where your data already is.
The same industry, project after project
Salesforce projects, ongoing support and our own products, for manufacturers of building products. If you want to talk to one of them, ask us and we will make the introduction.
Also Lignotrend, Niedax Group, OSMA, ter Hürne, Kampmann, Schotten und Hansen, Parador, Kermi, Project Floors, SVT, Palmberg, Mennekes and others.
See what we would build for your company
Enter your company website. Our AI reads it, places your business and sketches the app and agents we would build for you. Where it cannot know something from the outside, it says so.
- Reads your website
- Places your business
- Sketches the app and the agents
From first call to software your team runs
Experienced architects build with AI. You see working software early and steer it while changes are still cheap.
First call
30 minutes · freeYou describe the use case. We tell you whether it fits Baucore, Salesforce or an own app, and whether it is worth building.
Blueprint
A matter of weeks · fixed scope, fee and end dateYou get a blueprint of what is built, where and in what order. It is yours, even if someone else builds it. If we build, the fee is credited.
Build and hand over
Working software within weeksWe hand over code, documentation and tests, train your team, and stay available whenever you need us.
Common questions on selling building products
How can building product manufacturers track which projects their products are specified in?
Most manufacturers learn about a project when a dealer or installer places an order, long after an architect specified the product. Tracking the specification stage means linking architects, dealers and installers to individual projects as well as to contacts. Then you can see a project's status from first specification to order. This is the data model Baucore, our project CRM for the industry, is built around.
How do you manage sales through architects, dealers and installers in one system?
Give every project one record, and link each architect, dealer and installer to it. A rep then sees the full multi-tier path of a deal instead of three separate pipelines. We build this in Salesforce, in Baucore or in a standalone app, depending on what you already run.
Why do manufacturers lose specified projects before the order?
The usual cause is a visibility gap. The product is specified early, but nobody follows the project until a dealer asks for a quote, and by then a competitor may already be specified in. Closing the gap means following projects from tender or specification onward.
How can field sales reps track opportunities without spreadsheets?
Reps who spend the day on job sites need to log a visit in a minute instead of at the end of the day. A tool built around the rep's day takes a few spoken or typed lines and drafts the participants, topics and tasks on the project record. The rep confirms each item.
Is a standard CRM setup enough for project-based, multi-tier sales?
Standard pipelines are built for one buyer moving through linear stages. A project that passes through architect, dealer and installer over several years needs a project-based data model. Salesforce can be configured for it, and that model is the part that takes industry knowledge. A product such as Baucore starts with it.
When does custom software make sense instead of an off-the-shelf tool?
When your process is a point of difference, or when connecting several standard tools costs more than building the one piece you need. If you sell like most companies in your industry, a product is usually the faster route, and we tell you so on the first call.
Where do your projects get lost between specification and order?
Tell us how a project moves through your company. In 30 minutes we say what we would build, and whether to build at all.


